Absa Bank Uganda has put smiles on the faces of four lucky customers by awarding them a total of 40 million shillings in cash prizes. The winners were selected as part of the bank’s ongoing “Play Your Cards Right” campaign, which encourages customers to use their Absa debit and credit cards for everyday transactions.

The promotion, which runs from June to August 2025, rewards both personal and business banking customers who make at least five transactions using their Absa cards. Each month, four winners—two from personal banking and two from business banking, take home 10 million shillings each. The June winners were officially recognized at a recent ceremony, where bank officials congratulated them and expressed hope that the money would help improve their lives.

Moses Rutahigwa, Absa Uganda’s Retail and Business Banking Director, explained that the campaign reflects the bank’s commitment to putting customers first. “When we launched this initiative, we promised to reward our loyal card users, and today we are delivering on that promise,” he said. “This is more than just a promotion, it’s about celebrating our customers and making digital banking more rewarding.”

The campaign comes at a time when card usage in Uganda is steadily growing. According to the Bank of Uganda’s 2023 Financial Stability Report, debit card transactions reached 561.5 billion shillings, with more than 3.8 million active cards in circulation. Credit card usage is also on the rise, with transactions valued at 30.9 billion shillings. Absa has seen particularly strong growth, with card payment volumes increasing by 18.5% in 2024, far above the market average.

Rutahigwa emphasized that Absa’s card solutions are designed to fit seamlessly into customers’ fast-evolving digital lifestyles. “The world is changing, and banking must keep up,” he said. “Our cards offer convenience, security, and now, exciting rewards. We want our customers to feel confident using them for all their transactions.”

One of the lucky winners, Pafra Mulambuzi of ABM Investments, shared his excitement after receiving the 10-million-shilling prize. “We’ve been using our Absa card for most of our business transactions, and now we’re seeing the benefits,” he said. “I encourage other customers to take part, this promotion is real, and anyone could be next!”

With two more months left in the campaign, Absa is urging customers to keep using their cards for purchases, bills, and other payments to qualify for future draws. The bank has also reassured users that strong cybersecurity measures are in place to protect their transactions.

For now, the June winners are celebrating their unexpected windfall, while other Absa customers are crossing their fingers for the next round of prizes. With 40 million shillings still up for grabs in July and August, the “Play Your Cards Right” campaign is proving that sometimes, the best rewards come from simply swiping a card.